The industrial atmosphere of London lofts set the tone for the development of the London Series. The texture of the burnt cement maintains the contemporary character and makes the porcelain tiles protagonists in bold and cosmopolitan projects. Highlight of the series, the wall insert has geometric relief on the porcelain print. The wide rectified shape allows application with imperceptible joints of 1mm, which values the aesthetics of the natural texture, prevailing the large plans paged. Its high performance provides use in indoor or outdoor environments, residential or commercial medium traffic.